Eclipsing the Competition: The Solar PV Industry Simulation. By John Sterman
In this live web-based simulation, participants play the role of senior management at SunPower, a leading firm in the solar photovoltaic industry. The game simulates the solar PV industry as described in the SunPower case study. Users compete against other firms, simulated by the computer, and set the industry conditions so as to learn about strategy under different conditions relating to learning, knowledge spillovers, and competitor behavior.
In this live, web-based simulation, participants play the role of the founder of a new startup company in the exciting and competitive clean tech sector. Can you develop your technology into a successful company? Each quarter you must set prices, decide how many engineers and sales people to hire, and set compensation, including salary, stock, options and profit sharing. Will you pitch your firm to venture capitalists or bootstrap and remain 100% employee owned? Will you win customers and become cash flow positive before you run out of funds? Will you succeed and take your firm public?