Ram Nidumolu, C.K. Prahalad, M.R. Rangaswami. 2009. Why Sustainability Is Now the Key Driver of Innovation. Harvard Business Review (HBR #: R0909E-PDF-ENG)
Category: Innovation
Dow Chemical: Innovating for Sustainability
Robert G. Eccles, George Serafeim, Shelley Xin Li. 2012. Dow Chemical: Innovating for Sustainability. Harvard Business School. (HBS Prod. #: 112064-PDF-ENG)
Cradle-to-cradle design at Herman Miller: Moving Toward Environmental Sustainability
Deishin Lee. Lionel Bony. 2007. Cradle-to-cradle design at Herman Miller: Moving Toward Environmental Sustainability. HBS Premier Case Collection (HBR Prod. #: 607003-PDF-ENG) Tags: Innovation
Sweden’s approach to waste
Sweden’s approach to waste
Cradle to Cradle Products Innovation Institute
The Cradle to Cradle Products Innovation Institute.
MBA polymers, a pioneer in plastic recycling
MBA polymers, a pioneer in plastic recycling.
Applying behavioral science to energy conservation
One company is applying behavioral science to energy conservation: Alex Laskey’s TED talk. Great video for discussing “green” behaviors.
https://www.ted.com/talks/alex_laskey_how_behavioral_science_can_lower_your_energy_bill#t-475269
Sustainability can be serious and fun
Can sustainability can be serious and fun at the same time? This TED talk about Who Gives a Crap? is definitive proof.
Net-Works collaboration between corporations and non-profits
An inspiring video about Net-Works, a collaboration between the company Interface and the non-profit Zoological Society of London (ZSL). This video could be used in a discussion about collaborations between corporations and non-profits. Tags: Innovation, Marketing
Leadership for sustainability innovation
This video shows one particular company’s journey to sustainability. It is useful for talk about on the importance of leadership for sustainability innovation.
Corporate Social Responsibility and Sustainability 