CleanStart: Simulating a Clean Energy Startup

CleanStart: Simulating a Clean Energy Startup.

By John Sterman, David Miller and Joe Hsueh

In this live, web-based simulation, participants play the role of the founder of a new startup company in the exciting and competitive clean tech sector. Can you develop your technology into a successful company? Each quarter you must set prices, decide how many engineers and sales people to hire, and set compensation, including salary, stock, options and profit sharing. Will you pitch your firm to venture capitalists or bootstrap and remain 100% employee owned? Will you win customers and become cash flow positive before you run out of funds? Will you succeed and take your firm public?

https://mitsloan.mit.edu/LearningEdge/simulations/cleanstart/Pages/Video.aspx

Author: bodivasi

Bodi (Ion Bogdan) Vasi has taught corporate social responsibility (among other things) at University of Iowa for over five years. His research focuses primarily on how social movements contribute to the diffusion of technological innovations, organizational change, and policymaking. He also studies industry emergence and the adoption and implementation of environmental practices by businesses.

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